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Under Armor Introduces Stephen Curry's Special NFT

Under Armor has launched its newest NFT collection, which is shown to honor NBA star Stephen Curry. Reportedly, this NFT comes with a unique concept and design, you guys!

FYI, Under Armor, Inc. is an American sports equipment manufacturer that produces footwear, sports and casual wear. Founded in 1996, Under Armor immediately transformed into a sports apparel whose existence deserves to be reckoned with by its competitors, such as Nike, Adidas, Puma, and others.

Now, the company built by Kevin Plank has plunged into the world of Non-Fungible Tokens (NFT) by releasing several collections of digital assets with very attractive designs. Most recently, UA brings back its NFT inspired by Stephen Curry’s iconic 3-pointer.

Under Armor Releases New NFT Collection, Stephen Curry Special Edition

Launching from The Block Crypto, the latest NFT collection from Under Armor is presented because it was inspired by Stephen Curry’s legendary three-point shot. Every time Curry made that pitch, the audience was sure to roar and hysterically, which is the reason why UA wanted to release a special Stephen Curry digital asset collection.

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As is known, in December 2022, UA also released NFT to celebrate the 3-point shot record made by Stephen Curry. Now, the sports apparel has launched its newest NFT with a much fresher concept.

In addition, in December 2022, UA and Stephen Curry collaborated to launch shoes wearable which can be used on various gaming platforms including Decentraland, The Sandbox, Gala Games, and Rumble Kong League.

Under Armor NFT Stephen Curry
Photo: Ad Age

The plan is that Under Armor will re-release its newest collection of Non-Fungible Tokens in June, which amounts to 20,000 tokens. Of course, the NFT will still be closely related to basketball.

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Apart from Under Armor, several other apparels have also entered the NFT world to reap even greater profits, for example Nike and Adidas. In fact, well-known fashion brands are also talkative about pursuing digital tokens because they are considered very profitable, for example Louis Vuitton, Gucci and Burberry.