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Combine coffee and games, Promise Soul and Mobile Legends: Bang Bang publishes legendary menu

GAMEFINITY.ID, Jakarta – In a series of 515 e-party events, Mobile Legends: Bang Bang (MLBB), the most popular multiplayer online battle arena game (MOBA) in Indonesia, partnered with Promise Jiwa, a local coffee brand with a classic flavor image. Promise Jiwa has a fresh-to-cup concept where coffee beans are used directly from Indonesian coffee farmers to serve a cup of coffee for MLBB game lovers and all soul mates (loyal customers of Promise Jiwa).

515 eParty itself is the largest annual event of the MLBB, which is eagerly awaited because of the many surprises and prizes that are specially given out for all players. In contrast to the previous year, this year is even more special, as the collaboration with Promise Jiwa brings out a menu variant that can increase the enthusiasm of the MLBB players for this year’s 515 eParty.

From May 19, 2021, soul mates and all MLBB players can enjoy “Legendary”, a drink specially made in this collaboration. This drink is a coffee-free drink as it is made from Teleang flowers and then mixed with berries to create a blue-red color with a fresh taste that feels like the MLBB game.

“This is the first time MLBB has partnered with Promise Jiwa and it will certainly be very special as Legendary will be the offering from MLBB and Promise Jiwa to liven up the 515 eParty this year,” said Aswin Atoni, Brand Director – Moonton Indonesia. “Janji Jiwa and MLBB have one thing in common: We always want to offer something unique and different to all MLBB users and soulmates. We hope that this collaboration is something that we have been waiting for.”

Ni Made Gracia, Head of Marketing Communications, Promise Jiwa said, “Promise Jiwa is honored to support MLBB’s 515 e-party celebration. I hope everyone can enjoy this collaboration by drinking Legendary while playing MLBB. “

The campaign under the motto “Mutual Promise to Achieve More” also offers its buyers many advantages. One of them is specifically for all MLBB users. There is a discount of 40% for every order of legendary drinks via the Jiwa + application and via GoFood, Grab Food and Shopee Food Discount Up to 20% – 30%. Legendary will be available in all Promise Jiwa volumes (outlets) across Indonesia from May 19 to June 18, 2021.

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